holoholo photography

Now that 2016 is upon us, I can no longer delay the inevitable. I need to stop procrastinating and share with the world my newest creation.

I have a new website which allows anyone and everyone to view and purchase my photography. The website is hereand it is a huge step for me as a person, as an artist, and in the future, as a businessman.

holoholo photography

Why Holoholo Photography?

In Hawaii to holoholo is to go outside and have an adventure. Whether it is fishing, hiking, biking, or even taking pictures, to holoholo is to get off your `okole (butt, bum, arse, keister, tush, tochus, derriere, heinie, backside, posterior, or gluteus maximus) and to go and do something. A great example of how the phrase holoholo is used would be if you were going to go fishing. If you wanted to go fishing, you would say you were going holoholo, because if you said out loud that you were going fishing, well, that would scare the fish away.

I created the website and brand name with the intention of expanding in the future, but I will elaborate on that statement when I have more to say. For now, holoholo photography will be the place to review or purchase my photographs.

As with any artist who over analyzes themselves, I have a hard time allowing my photographs to be viewed by others, not because I think people will find something negative to say about them, but rather that I am too critical of myself to think that others will feel the same as I do. I am my harshest critic and cannot stand looking at some of my creations knowing that I could do better, yet the support I have around me is overwhelmingly positive, so I am going with the flow and embracing it.

Ever since I joined Instagram (@holoholophoto), I realize that I cannot predict which photograph people will enjoy over another. I understand with Instagram the window for timing is everything, and a small one at that, but it has made me aware with a large degree of certainty, that nothing is certain. I can edit a photograph for hours and feel it is one of my strongest pictures, but at the end of the day the public decides that I was wrong and they think another picture which I hesitantly shared is better. One of the things I am working on is letting other people decide what they like and what they do not.

The website is still very much a work in progress, but I have been trying my best to make it intuitive, simple, and full of some of my strongest visual creations.

Go take a look and tell me what you think.

holoholo photography

Vincent Lorusso Written by:

A life is not important except in the impact it has on other lives. - Jackie Robinson

One Comment

  1. Katherine Merry
    January 30, 2016

    Huzzah! Glad to see your hard work paying off. It’s about time people had opportunity to purchase your work.

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